About
Jiani Lu (b. 1991) is a Chinese Canadian graphic designer, and creative director recognized for THEIR award-winning contributions across the public, hospitality, beauty, and lifestyle sectors. With a career marked by accolades from Adobe, D&AD, AIGA, Graphis, The Dieline, Applied Arts, and RGD. she was named one of 15 under 30 New Visual Artists by Print Magazine at the age of 25.
Specializing in creative strategy, branding, and design direction, Jiani brings a 360° approach to visual communication across brand identity systems, digital media, print production, packaging and environmental graphic design.
CREATIVE MANAGEMENT
+ BRAND-LED CREATIVE STRATEGY
+ Creative team Management
+ Workstream Implementation
+ Resourcing
DESIGN DEVELOPMENT
+ Creative Direction
+ Brand Building
+ Visual IDENTitY Systems
+ Digital Media
+ Print and Editorial
+ PackagE Design & Prototyping
+ Web Design
Achievements
2022
awwwards
(honorable mention)
2021
tokyo tdc AWARDS
(communication design / identity / branding)
2017
Graphis Poster Annual
(Gold Award)
2016
print magazine —
15 New Visual Artists Under 30
Graphis Poster Annual
(Silver Award)
Applied Arts Young Blood Photography
(Series)
2015
The Dieline CWWWR Awards
(2nd Place)
Applied Arts Young AACE Awards
(Finalist)
Applied Arts Young Blood Awards
(Series)
2014
D&AD New Blood
(Brown Pencil)
Applied Arts Young Blood Awards
(Series)
Applied Arts Young Blood Awards
(Singles)
Information is Beautiful Awards
(Longlist)
2013
AIGA (Re)Design Awards
(Student Category)
RGD Ontario Entro G+A Award
Adobe Design Achievement Awards
(Semi-Finalist / Package Design) + (Print)
Applied Arts Student Awards
(Singles)
Publications
2016
Applied Arts Magazine
June 2016 issue, Toronto
BOOOOOK
Sendpoints Publishing, China
Feed Me!
Sendpoints Publishing, China
BranD Magazine
Issue 24 (Mr. Paper), China
Delicious Book Design
Images Publishing, Shanghai
2015
Palette 06: Transparent
Victionary, Hong Kong
Graphis Poster Annual 16
Graphis, NYC
IdN Magazine
January 2015 Issue, Hong Kong
Applied Arts Magazine
July 2015 Issue, Toronto
PHOTO+ Magazine
July 2015 Issue, Seoul
Top Graphic Design Series 3
Hightone Publishing, China
Information Made Beautiful
Sendpoints Publishing
Art in Book II
Sendpoints Publishing, China
Chois Gallery Magazine
Volume 31, Shanghai
2014
D&AD14 Annual
D&AD, London
Graphic Design x 100
Braun Publishing, Germany
Computer Arts Magazine
Creative Quarters, June 2014 Issue
Ecological Selection Packaging
Mona Publications, Spain
Monochrome:
Black and White in Branding
Sandu Books, Hong Kong
2013
Applied Arts Magazine
Student Awards Feature, December 2013
Applied Arts Magazine
Student Awards Feature, nov/dec 2012
2013
Applied Arts Magazine
Student Awards Feature, December 2013
Applied Arts Magazine
Student Awards Feature, nov/dec 2012